Before the invention of the first phonograph in the 18th century, the sound of music depended on the singer’s live performance, making it impossible to repeat the song at your leisure. Production has evolved through the decades, and today, the music industry is at a place where production is more advanced in all the sectors, from ideas and lyrics to production to distribution. Edward Bruce discusses the future of music production.
The founder and CEO of the TMG Group, Bruce, is an award-winning executive music producer. His music label provides services, such as talent management, videography, and graphic design. The TMG Group also offers their own in-house distribution. Before joining the music industry, Bruce was creating gaming content. However, he decided to diversify and join the music field to help up-and-coming musicians establish and build their digital presence and music careers.
Bruce has worked with brands, such as Red Bull Music, where he collaborated in writing sessions, and the BBC. He also executive produced Shogun’s release with Dizzee Rascal and has achieved millions of views across his label’s releases. In addition, he has received numerous awards for his exemplary achievements, among them a Gold certification award in France and Belgium for contribution to Loïc Nottet’s “Selfocracy” album, a Sony / Jive Epic release, and a Platinum certification award in Belgium for contribution to Loïc Nottet’s “Selfocracy” album, a Sony / Jive Epic release.
According to Bruce, while it is a bit tricky to predict the future of music production, the future is promising considering the many and ever-changing trends in the industry.
The emergence of new instruments and production tools has had an enormous impact on music production, says Bruce. Not only have they made recording easier, but they have improved the quality of both audio and video production. Discussing the issue of distribution, which his label handles in-house, Bruce says digital platforms and the internet have made it easier for artists’ music to be heard by the rest of the world. It is now possible to sell digital copies from anywhere across the globe, says Bruce.
Additionally, artists can collaborate from different parts of the globe, produce the music wherever they are, and then combine those parts into a complete song. This has also led to the evolution of music genres, some genres have combined to form one, and artists have gone out of their way to create sounds that are a blend of genres.
While technology has dramatically improved the music industry, Bruce notes it has also had a negative effect. A problem that continues to face the whole music industry is piracy. Advancements in technology have led to an increase in illegal copying. With no clear solution, Bruce says piracy is an issue that requires regulations being enforced in the countries that allow the practice of piracy and black market selling.
Edward Bruce is confident that the future of music production is much brighter. As technology continues to evolve, Bruce is leading the way to implement and promote the use of new technologies.