Few people know what they want to do for the rest of their lives at the age of 8. For many, lots of trial and error happens before they stumble upon what they finally end up doing. German-based music artist Sven Andrewbelongs to the first category. At 8 years old, he could sing and make and edit videos by himself. Predictably, it was just a matter of time before he turned his passion into a profitable career.
Grown-up Sven is even more of a hard worker. In 2016, he decided that working alone suited him better and started his career as a solo artist. Besides songwriting and production, he also does video production for his music. And when he is not making music, he is out marketing and booking gigs.
Music is more than a talent or passion for Sven. It’s his channel to express his views and feelings on different topics without inhibition. He’s created and released searing sociopolitical records that question injustice and humanity. Each successful track has firmly established him as a non-conformist who does not shy away from hard or controversial stuff.
To make music, Sven draws inspiration from different artists. As a result, his style has kept evolving over the years. Each new song provides him an opportunity to impact and innovate. He blends electronic pop and indie rock genres to create his own style. Performing something unique makes the experience more worthwhile for him and makes others take notice.
For instance, one of his music videos, “I’m Not Alright,” was nominated at the Berlin Music Video Awards. On top of that, it has garnered over 150,000 views on YouTube so far. His other videos are also doing well, with over 500,000 views to date. He has attracted thousands of subscribers on his social media platforms as well.
Additionally, Sven got the opportunity to make a song with Ray Horton, singer of the world-renowned band Mili Vanilli. He also went on tour and played in Indonesia.
Thriving in this industry has taught Sven several lessons. First, when all is said and done, you can’t really count on anyone else. The truth is people will make a lot of offers and promises to you. However, few will follow through with what they say. To avoid being frustrated, you have to take matters into your own hands. Ultimately, the one thing you can be sure of is what you are doing yourself.
The other thing is the power of hope. One of the toughest seasons he experienced as an artist was the Covid-19 pandemic. As difficult as the period was, he used it to deal with himself. He is holding onto the same hope amidst the current situation in the world. Right now, his greatest desire is for the pandemic to end. Playing live music for his fans is something he enjoys, and he hopes he will get to do it more soon. Most importantly, he is really looking forward to going on tour again.